The Persuasive Pen
Words That Sell
High-Performance Emails for Executive Business Coaches and Leadership Development Experts
Have you been searching for that missing link that will get your subscriber list standing at attention? Too many unread emails and you’ll get flagged as spam.
The good news is that email marketing and case studies go together like dynamite and a match. Each one is powerful, but together? Watch out! From an email blast to interest your business scaling prospects or a cold email campaign to those Fortune 500 companies on your vision board,
The Persuasive Pen’s mastery of the email is poised to light the fuse and spark the kind of growth that uplifts your strategic advising business–and your life.
Putting The E(xcellence) In E-Mail Marketing: The Persuasive Pen's E-Mail Portfolio
Email Marketing That Actually Gets Read (and Gets Results)
With an eye-popping ROI of $42 for every $1 spent, email marketing isn’t just a nice-to-have—it’s a nonstop revenue generator. The Persuasive Pen spent three years fine-tuning cold email campaigns, achieving response rates as high as 86% and conversion rates as high as 63%. The secret? Speaking directly to the audience’s needs, understanding their journey from curious to client—and making every email as tantalizing as freshly baked cookies.
Your Success Stories, Delivered Right to Their Inbox
Whether you're an executive coach for startup founders or a leadership effectiveness consultant creating organizational change, your calendar is packed with transformations. Email marketing shouldn't be another task on your to-do list – it should be your round-the-clock sales team converting prospects while you focus on delivering eye-popping outcomes for your clients.
Email Strategy That Sells (Without Feeling Salesy)
Aside from email aficionados like The Persuasive Pen, most change management and executive coaches aren’t exactly jazzed about the endless need for writing emails in order to grow their business. But picture this: Every email you send isn't just another message – it's a strategic story that perfectly illustrates your executive business success expertise and has prospects racing to claim their spot on your, dare I say waitlist. The Persuasive Pen uses your Success Story as the launchpad for email sequences that nurture relationships, build trust, and turn "maybe someday" into "let's start now."
Adding Up The Benefits:
The Persuasive Pen Difference
Think all email copywriters are the same? Think again! The Persuasive Pen offers so much more than a service. We’re email ninjas, ready to “hi-ya” your email performance with gusto.
The Persuasive Pen's proprietary blend of intrigue and insight:
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Leaves them hanging onto every word: Catchy slogans and clever headlines may grab your buyer's attention for a few seconds, but it takes a thoughtful storyteller to paint an irresistible picture of the success that awaits your clients when they choose your leadership development business.
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Creates a path that leads straight to the bank: From the big picture, where your ambitious goals await, to the buyer’s journey, each email builds upon the last to create an unmistakable sense of longing for the same results shared in your case study.
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Sets you up for the Big Prize: Your Success Story’s potential is limitless. The Persuasive Pen offers added features like infographics, customized pitch letters, and lead generation content so you can turn your investment into your winning lotto ticket.
Ready to Make Your Email List Your Best Sales Asset?
No more writing just to stay relevant. Instead, every word has a purpose–to make you shine bright like the supernova you are. Together, we’ll get your riveting Success Story in front of the eyes of folks who’ve been waiting for someone to come along and make them feel like anything’s possible.
Let's turn your implementation support wins into email campaigns with your ideal clients hitting "reply" faster than you can say "ROI."
Making Your Offer Irresistible Since 2017